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Real Profits First, Performance Fees Second [High-Water Mark Principle Explained]

Market commentary

The high-water mark principle ensures fairness in performance-based fees by charging only when an account's value surpasses its previous peak. If the account experiences a loss, no fees are applied until the losses are fully recovered, protecting clients from paying during underperformance. This approach aligns incentives, ensures fees reflect genuine gains, and fosters transparency, making it a trusted standard in ethical investment management.

One of the main aspects Algocrat AI clients appreciate about the product is that they only pay if they have already achieved profits.

Unlike most products on the internet, there are no upfront fees, management fees, subscription fees, or any cost until profits are realized.

Clients simply pay a portion of the profits after they have received them.

To ensure this, we use the high-water mark principle to calculate the performance fee.

How does it work?

In simple terms, the high-water mark principle ensures that a manager (in this case, the Algocrat AI team) only earns performance fees when the account’s value surpasses its previous peak, or “high-water mark”.

If the account’s value drops, we must first recover these losses before earning additional fees.

This protects our clients from paying extra fees if the overall performance is down.

The high-water mark principle concept is illustrated in the following image:

In this image, the light blue area represents periods where the account balance is below its high watermark, meaning that no performance fee is charged.

Once the balance exceeds the high watermark, a performance fee applies to the gains above this threshold, as shown by highlighted portions of the graphic bars.

Why is this the most convenient pricing structure for you?

It’s straightforward: real profits first, performance fees second.

This may not be the usual approach for those accustomed to trading, Expert Advisors, signals, and copy trading, but it’s the most honest way of doing things.

We make a profit for you, and you share a portion of it with us - a win-win scenario.

In most cases, that's not how things work. With EAs and other similar products, people typically pay an upfront fee and then attempt to recover it through trading.

This creates a conflict of interests between the client and the developer.

With Algocrat AI, your interests are perfectly aligned with ours.

Clients only make money when we do, which is why we do our best to ensure positive and consistent results.

Best regards,
The Algocrat AI Team

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